Case study

innovating the world of digital events

About project

We partnered with a UK-based virtual events company to build a scalable platform that makes online events feel engaging, interactive, and truly global - supporting everything from small workshops to 75,000-attendee conferences.

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Challenge

reinventing events for a world that never stops moving

The goal was ambitious: create a virtual events platform powerful enough to handle up to 100,000 attendees, flexible enough to support any event format, and intuitive enough for first-time users.

Traditional platforms struggled with performance and engagement at scale. Our client needed a solution that offered real-time interaction, customizable environments, enterprise-grade security, and seamless integrations - all without compromising speed or stability.

country

Industry

services

feedback

“Seeing 70k+ people online at once without a single hiccup… that moment proved we built something extraordinary together.”

Alex Lozitsky

CEO & Co-founder

Research & Insights

designing a digital venue built for thousands, but personalized for one

We studied how people behave inside virtual spaces: when they interact, when they disengage, and what drives meaningful participation.

Our insights showed that scale means nothing without connection - attendees need intuitive navigation, responsive environments, and smart engagement tools.

We also identified key operational needs: automated registration, real-time analytics, CRM syncing, secure access layers, and advanced customization to support event branding.

The breakthrough insight? A virtual event platform must feel like a living ecosystem, not a static website - adaptive, responsive, and alive ⚡️.

Solutions

tech stack

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Implementation

a new standard for virtual events

Our development approach focused on creating a versatile and scalable platform that would meet all client requirements:

Customizable event environments: we developed various virtual spaces including reception areas, stages, breakout sessions, networking spaces, and expo halls, all fully customizable to match event needs.

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Advanced security features: we implemented multiple privacy options, allowing organizers to set events as private, password-protected, or invite-only.

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Integrated solutions we incorporated:
- Secure ticketing and payment systems
- Interactive chat rooms and networking tools
- Comprehensive admin dashboard for team collaboration
- Custom branding options
- Marketing automation with MailChimp
- CRM integration with HubSpot
- Video conferencing through Zoom

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Technical infrastructure we utilized:
- Webflow for visual design
- React for dynamic user interfaces
- Advanced scalability solutions for high-traffic handling
- Real-time data processing for analytics

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outcome

a platform that turns digital gatherings into real experiences

The implementation of our solution delivered impressive results:

Scalability achievement: successfully hosted events with up to 75,000 concurrent attendees
Engagement boost: 45% increase in participant interaction through networking features
Operational efficiency: 35% reduction in event setup time
Revenue growth: generated £750,000 in ticket sales within first six months

User satisfaction: achieved 92% satisfaction rate from platform users

75 000, concurrent attendees successfully hosted

92%, user satisfaction rate achieved

45%, increase in participant engagement

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last words

a digital stage built to grow, evolve, and inspire

This platform became more than an event tool - it became a powerful engine for connection, engagement, and global reach.

What began as a virtual venue now serves as a launchpad for bold innovation, with next-generation enhancements on the horizon:

advanced hybrid-event capabilities
AI-powered networking suggestions
deeper analytics for real-time insights
new interactive engagement tools
extended scalability for even larger crowds

As digital events continue evolving, this platform stands ready to evolve with them - delivering experiences that feel immersive, intuitive, and genuinely human ✨.